Hazel Avenue Improvement Project
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ISSUES AND INTERESTS STATEMENT

Business/Institutional Interests
Final Draft 9/25/00

1. Parking needs to be maintained along the corridor.
There is concern that certain improvements such as widening or bike trails and sidewalks might remove parking that is necessary to support small businesses along the corridor. Adequate park and ride facilities need to be provided or negotiated so local businesses don't lose needed parking to people accessing transit. Parking near the American River Parkway especially is limited and can be overburdened during events.

2. Peak congestion is a problem for both access and operations.
Peak hour traffic has an adverse impact on business in the corridor, with intersections and the roadway operating at very low level of service. There needs to be good traffic flow so customers can access businesses. The more congested and slower that traffic becomes the worst business gets. When congestion is bad, people don't want to lose their place in the traffic stream and don't stop to shop. People can't get into the businesses, or they don't want to stop because it takes too long to get in and out during peak hours. Most of the local businesses survive off local traffic, not through traffic.

The inability to efficiently get around also dictates how businesses schedule and keep their appointments. Many businesses don't schedule appointments during rush hour because it is too difficult for clients to reach them, or for them to reach their appointments.

It is also critical that no limitations be put on the hours of operations for trucks that serve local businesses. If truckers are limited, it could critically affect deliveries. Mather Airport is a key air freight airport, and Hazel is an important access for deliveries coming from the airport to the east part of the region.

Good traffic flow is needed along Hazel. Too many traffic lights slow down the flow. People cut through parking lots to avoid congestion at intersections. Although there have been a lot of improvements to the three lanes at Madison, it only helps until the next bottleneck. Although pedestrian crossing lights are long to get people across the full wide street, it further slows cars down and increases congestion.

3. Need to protect exposure and accessibility for businesses and public uses.
Maintaining access to businesses along Hazel is critical. Don't do anything to degrade access to existing businesses that are dependent upon that access. If two-way left turn lanes are removed, safe, left-in access points need to be created.

Access during construction of any Hazel improvements is also a concern. Both exposure and accessibility for businesses and public uses needs to be maintained throughout any construction.

The areas upstream of the Hazel Bridge and in and out of the fish hatchery is used heavily as a staging point for fishermen, cyclists, equestrians and pedestrians. It is extremely important for the Parkway, and the Parkway bike trail is used for commuting to downtown. Entry and exits, especially on the south side at the Aquatic Center and Lake Natoma Recreation area and fish hatchery, and north entry for homeowners need to be enhanced. Use of the Parkway should not be compromised in any way. The quality of ingress and egress should at a minimum be maintained, and hopefully improved.

4. Hazel is unattractive as a business corridor.
Businesses along Hazel compete with the Roseville area, which has more landscaping and is more appealing. Improved aesthetics along the Hazel corridor can result in higher land values and better sales for businesses.

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